By Genevieve Waldie
“Buy Aussie Now”, the first 100% marketplace with goods made and owned by Australian businesses has been launched this month to support the country’s economy and give customers a one-stop-shop for buying local products.
With the COVID-19 pandemic, consumers are rethinking the way they work, live and spend. Aussies want to support local companies – but finding and identifying Australian owned and operated businesses have not always been clear and simple.
Founder and Managing Director Mitch Catlin started the project as an Instagram page but quickly saw the potential for it to be much more, to really add value to both customers and Australian markets.
“My business, like many other Aussies, was hit badly in late March when the marketing sector pretty much came to a standstill. I turned to create a community of other businesses who were stressed and anxious … This is how Buy Aussie Now was born,” said Mr Catlin explaining that more than 2000 local companies have registered on the site.
“I think the thing that surprised me most over the past few months is just how much wonderful products are made at home but many of us simply don’t know about it. They do now! Buy Aussie Now will be the one-stop-shop that Aussies can trust to buy Australian,” he said.